tag:blogger.com,1999:blog-8810881719471082978.post2462952933618429775..comments2014-01-07T13:44:18.907-08:00Comments on Eli Gonzalez: Modern Day David (mom/pop restaurant owner) vs Goliath (Franchises)Eli Gonzalezhttp://www.blogger.com/profile/14008170696950770211noreply@blogger.comBlogger4125tag:blogger.com,1999:blog-8810881719471082978.post-89426342646387707252010-11-02T18:30:02.625-07:002010-11-02T18:30:02.625-07:00What a fantastic idea! Though I am not a restaura...What a fantastic idea! Though I am not a restaurant owner, I do know a bit about running them, and aspire to start one up of my own one day! My Dad owned two very popular restaurants back in the day in which I have gained some of my knowledge. I don't believe this Social Media Marketing even existed back then, but if it did I'm convinced his restaurants would have been even more of a success!<br />Now, I do know a thing or two about the beauty industry. Back when I owned my salon, I would have jumped on this idea! Like a restaurant, running a salon is very similar in many ways. This is a fabulous marketing tool for all who chose to use it! God Bless this company, (SOCIALLY AWARE)! <br />Ps: LoVe the analogy!Unknownhttps://www.blogger.com/profile/18137748323157544520noreply@blogger.comtag:blogger.com,1999:blog-8810881719471082978.post-90265291405188284712010-11-02T12:21:06.730-07:002010-11-02T12:21:06.730-07:00This is a great idea! I myself was a restuarant ma...This is a great idea! I myself was a restuarant manager/owner. We had breakfast, lunch, and dinner. Great food, with great service, can't beat that, but for some reason my restaurant was not picking up the traffic I needed to keep my head above water. I had experience from the bottom all the way to being a restaurant manager, but I didn't have the experience needed to MARKET my business. I didn't have time. Payroll, schedules, inventory, deliveries, and order placements were just the few responsibilities I had to do. My time was consumed by these activities that I had no time to focus on MARKETING!! Spending between 12 to 18 hours a day at the restaurant, one would think that I had time. NOT!! <br />If someone presented ME with the idea of MARKETING my business for me at a great price, I would certainly set-up an appointment!<br />If I had to take it all back, I would certainly hire a professional with creative ways to draw the guests into my restaurant. <br />Now, if you manage or own a family oreinted restaurant or any other type of restaurant for that matter, you know that to survive in these times against the big GUYS (corporate chains) you need repeat guests, new guests, and then more repeat new guests!!! Great Blog, Great Blog!<br /><br />Side note. I have friends in the restaurant industry. Some started there business and some have been in business for a while, but they are struggling to get that repeat business or even new guests. If you know a company that might help with their marketing please let me know. Remember, I said they are just started or struggling so the price needs to be affordable. Thank you!Unknownhttps://www.blogger.com/profile/15038087150249042554noreply@blogger.comtag:blogger.com,1999:blog-8810881719471082978.post-49406569990366251902010-11-02T10:16:52.238-07:002010-11-02T10:16:52.238-07:00This idea does work. I see the result in multiple ...This idea does work. I see the result in multiple applications across the web. Pursue this!Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-8810881719471082978.post-52699608296684469792010-10-31T19:33:53.165-07:002010-10-31T19:33:53.165-07:00These are very discouraging statistics to the rest...These are very discouraging statistics to the restaurant owners that are not part of a big chain ans system that will support them in their marketing efforts.<br />Let's be honest most if not all of the owners of these small restaurants start their own business because they truly have a passion for cooking and food, however, they have little or no experience running a business or how to market their restaurant to the community.<br />I think it's safe to say that these guys really know what they are doing in the kitchen and ow to produce food that can get your test buds on fire by just smelling it or looking at it, but why does it matter if they don't have enough traffic coming through the front doors.<br />They really have a need for marketing help to keep them afloat and be competitive with local chain restaurants.<br />And even if the know the most basic advertising methods, they need to be more social media aware, they don't even know that there's a new way of advertising called social media that is the next revolution on how marketing is done.<br />These guys need help and they need it fastDavid J Pantinhttps://www.blogger.com/profile/05732428220148953778noreply@blogger.com